Minus 33 discovered that 33% ABV spirits tasted better, with just 46-48 calories a serve. As a result it’s not quite gin. It’s something better. Bold in Flavour but light in calories.
The Minus 33 recipes remove the use of refined sugars (alcohol has almost twice as many calories gram for gram as sugar) in favour of naturally sweet botanicals and flavours that are bursting with flavour.
The result is a range of juniper-infused spirits with around one third less calories than many of the other household gin brands. This slightly reduced percentage of alcohol means it’s not 'legally' a gin - so just call us rebels.
Many flavoured gins have in excess of 90 grams of sugar per litre. Minus 33 has 0! As a result you can save up to 600 calories per bottle - not bad for a product that tastes amazing and is free of anything nasty or unnatural.